Archaeology is a Brand! The Meaning of Archaeology in by Cornelius Holtorf

By Cornelius Holtorf

What impression is there at the box to acknowledge that archaeology is a standard characteristic in way of life and pop culture? established upon the research of britain, Germany, Sweden and america, Cornelius Holtorf examines the commonalities and peculiarities of media portrayal of archaeology in those nations, and the diversities among media shows and viewers wisdom and allure to the topic, In his general attractive, populist kind, Holtorf discusses the most recommendations to be had to archaeologists in attractive with their well known representations. Possessors of a widely known, certainly valued and good underpinned model, archaeologists have to take extra heavily the allure in their paintings.

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